COLLECTIVE

SUPERSTRUCTURE

CREATIVE DIRECTION

  A playground for research and experimentation in emergent aesthetics, new paradigms and technologies; creative projects at the intersection of underground culture and brand advertising.
Developing visual strategies, for identity and product communication systems – across design, multimedia content, hybrid campaign productions, and beyond.

RESEARCH

LQD

ART

Conceptual campaign examining the fluid forms of a speculative sunglasses range for Oakley, inspired by the brand’s heritage in snowsports.

RESEARCH

FLY MAX

ART

WIP / RESEARCH

SEVER/SERVER

ART

Project exploring the dynamics of collective ritual and reimagining ceremonies as digital performances in virtual space. Inspired by the sense of detachment inherent in the act of outsourcing, the interplay between embodied practices and automated processes reflects the shifting of agency and presence towards AI.

RESEARCH

60

ART

A speculative campaign for Nike’s 60th anniversary. Visual research, image generation and design layouts

PROMO

PCH x NIKE

POST

Creative promo showcasing the visual landscapes encountered during human–machine interaction and computer vision of the robotic sneaker-repair system B.I.L.L. (Bot Initiated Longevity Lab) engineered by PCH Innovations for Nike.

RESEARCH

BOX

ART

WIP / RESEARCH

TENSION

ART

INSTALLATION

PLANUM IMMANENTIA

ART DIRECTION / CGI

Group exhibition project curated by (ab)Normal Studio, as part of The Self Observing Landscape, an Architectural Association research project in the Orobic Alps (UK/IT). 

A site of discovery becomes an interface of speculative archaeology, in which we uncover other forms of being-conscious. The plane beckons us to peer into the mirror of becoming and confront our hierarchical relationship with the world around us. Through the gaze of 3D scanning and AI processing,  technologies become co-author, interpreting symbolic order via digital imaging techniques. 

Exhibition in Milan bridges digital and physical spaces with multimedia works; an interactive game experience is also hosted online, coupled with an exploratory archive of images, text and sculpture.

PARTNERSHIP

OUROBOROS

CREATIVE DIRECTION / PRODUCTION

Creative direction of video and film works for music, arts/culture, fashion, advertising, documentary and shorts.

Art direction and graphic design of visual identity and website. Logo graphic commissioned from designer Nikos Stephou.

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